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Writing a dating profile with a bit of flirt in it

A good profile is an invitation. Give people something to tease you about, and something to ask.

By the Flirt Naughty editorial teamUpdated · 5 min read

In short

A flirty dating profile gives people something easy to open with: specific details, a playful line or two and a clear sense of what you're after. Flirt Naughty's guide suggests recent, clothed photos with your face visible, a few hooks for conversation, and leaving out anything identifying, because profiles are shared with partner sites in the same network.

Key facts
Aim forThree or four specific hooks
LengthA short paragraph or a few lines
PhotosRecent, clothed, face visible; reviewed before they appear
Be clear aboutWhat you're looking for
Leave outSurname, workplace, address, children's names

Your profile has one job: to make someone want to send you a message, and to make that message easy to write. The best flirty profiles aren't the most suggestive. They're the ones that give people a way in.

What makes a profile flirty?

A flirty profile is one with personality, confidence and an invitation in it: a few specific details, a playful tone and a clear hint that you'd enjoy hearing from the right person. It doesn't need anything sexual. The flirt is in how you write, not what you reveal.

A simple shape that works:

Part What to write Example
Opening line Something that sounds like you "Part-time baker, full-time crumb critic."
Hooks Three or four specific details A trip, an obsession, a strong opinion about something small
A playful invitation A challenge or question for the reader "Tell me your most controversial pizza topping."
What you're after One honest sentence "Here for good chat and a drink with the right person."

Give people hooks

A hook is a detail someone can pick up and ask about. "I like travelling and going out" has none. "I've been to Lisbon three times and still can't order a coffee properly" has several.

Good hooks include:

  • something you're unreasonably good at, or proudly bad at
  • a strong opinion about something small (biscuits, films, the correct way to load a dishwasher)
  • a recent obsession, trip or hobby
  • what a great weekend looks like for you

Each one is a ready-made opening line for someone else, which is exactly the point. Our first lines guide shows how people use them.

Add a bit of flirt

A profile can be flirty without being explicit. Try a playful challenge, a gentle boast or a teasing instruction. All examples to adapt:

  • Example: "Message me your most controversial pizza topping. I'll judge accordingly."
  • Example: "Excellent at Sunday roasts. Terrible at pretending I'm not competitive at board games."
  • Example: "Looking for someone who can keep up with my bad jokes, and ideally raise me one."
  • Example: "I'll lose an argument about films gracefully. Almost."

The flirt is in the confidence and the invitation, not in anything sexual. Saving that for conversations where both people want it keeps your profile welcoming.

Profile lines for different moods

Your profile can be as flirty as you are. Pick the mood that sounds most like you; all examples to adapt.

Mood Example line
Warm "Happiest on a long walk that ends at a pub. Looking for someone to share the second half with."
Playful "Two truths and a lie: I've met a famous chef, I can juggle, I've never burnt toast. Go."
Cheeky "Fluent in sarcasm, conversational in flirting, still learning to text back on time."
Shy but game "Quieter than my photos suggest, until you get me talking about films."
Direct "Here for flirty chat and a drink with someone who makes me laugh. Simple as that."

If you're naturally reserved, the shy line is genuinely appealing: it tells people how to draw you out. Our guide to flirting when you're shy has more on making quiet work for you.

A before-and-after rewrite

Most profiles improve the same way: swap general claims for specific details, and add one invitation. Both versions below are invented examples.

Before (example): "Fun, easy-going, love to laugh. Enjoy travel, food and nights out. Looking for someone genuine. No time-wasters."

After (example): "Happiest with sand in my shoes or a curry in front of me, ideally both. Learning to cook Thai food, with mixed results; the smoke alarm is a fan. Ask me about the time I got lost in Porto for six hours. Here for good chat, a bit of flirting and a drink with the right person."

The second version gives at least four things to message about, sounds like a person, and replaces "no time-wasters" (which reads as a warning) with a friendly statement of what you want.

Say what you're looking for

Be honest, kindly. "Mostly here for fun and good conversation, open to more with the right person" or "Looking for someone to flirt with and maybe meet for a drink" both tell people what to expect. Being clear saves everyone time and attracts people who want the same thing.

Photos that work

Photos on Flirt Naughty are reviewed before they appear, and nudity and lingerie shots aren't allowed. Within that, the photos that tend to work are:

  • Recent. Taken in the last year or two, looking like you do now.
  • Face visible. At least one clear photo, no sunglasses, no heavy filters.
  • Doing something. A hobby, a walk, a favourite place. It gives people something to ask about.
  • Relaxed. A real smile beats a careful pose.

Skip group shots where people have to guess which one is you, and photos of you with an ex cropped out.

Profile mistakes that put people off

Most of these come from trying to protect yourself, and end up making you sound guarded.

Mistake Why it backfires Try instead
A list of rules ("no time-wasters, no drama") Reads as a warning, not an invitation Say what you do want
Only adjectives ("fun, genuine, loyal") Everyone says them, so they say nothing One story that shows it
Nothing at all Nobody knows how to start Two or three hooks
Very old photos People feel misled when you meet Photos from the last year or two
Anything sexual Puts off people who'd enjoy flirting first Save it for chats where both want it

What to keep private

Profiles are shared with partner sites in the same network, so more people may see yours than you'd expect. Leave out your surname, your workplace, your street, your children's names and anything that makes you easy to find. Avoid photos that show your house number, car registration or office badge. You can share more once you know someone. Our safety page has more on this.

A quick checklist

  1. Three or four specific hooks?
  2. One playful line that sounds like you?
  3. A clear sentence on what you're after?
  4. A recent photo with your face clearly visible?
  5. Nothing that tells a stranger where you live or work?

Then write good messages back

Once people message you, the chat is where the real flirting starts. Our guides to flirting by text and flirty questions help you keep it going, and compliments that land will help you return the warmth. Making a profile and browsing are free; how Flirt Naughty works explains the rest.

Join Flirt Naughty free

Adults 18+. Free to join and browse. Reading and replying to messages is paid.

Questions people ask

What should I write in a flirty dating profile?

A few specific details people can ask about, one playful line that shows your sense of humour, and a sentence on what you're hoping for. 'I've been to Lisbon three times and still can't order a coffee' gives someone an opening line; 'I like travel' doesn't. Short and specific beats long and generic every time.

Can I post sexy photos on my profile?

Photos on Flirt Naughty are reviewed before they appear, and nudity and lingerie aren't allowed. That's no great loss: clothed photos where you look happy, relaxed and like yourself tend to start better conversations anyway. Flirtiness in a profile comes across far better through confidence and humour than through what you're wearing.

Who can see my profile?

Members of Flirt Naughty and of partner sites in the same network, which share profiles, so more people may see yours than you'd expect. Write with that wider audience in mind, and leave out anything that would let a stranger work out your surname, workplace or where you live. You can share more once you know someone.

How long should a dating profile be?

Long enough to give people three or four things to ask about, and short enough to read in under a minute. For most people that's a short paragraph or a handful of lines. A long life story leaves nothing to discover, while a single line leaves people guessing and makes your first messages harder to write.

Is the information on dating profiles checked?

On Flirt Naughty, photos are reviewed, but what members write about themselves is not checked. That's worth remembering when you read other people's profiles, and it's a good reason to be honest in yours: people notice when the person they meet doesn't match the profile, and it rarely goes well.

Keep reading

All of Flirting guides